Viva Las Vuture

In March, our U.S. team touched down at the Aria Resort for the Legal Marketing Association’s (LMA) Annual Conference in Las Vegas, Nevada.

 

The three-day event was a must-see for legal marketers, and we were there in both an exhibiting and a presenting capacity, with Vuture CEO David Brady kicking off proceedings on Tuesday morning with the day’s opening breakout session: ‘From Mad Men to Math Men’.

 

David explored why the rise of digital is making data the new imperative, and was joined by a panel of experts that included Erin Meszaros (Chief Business Development & Client Service Officer, Eversheds Sutherland) and Jeff Berardi (CMO, K&L Gates) to discuss:

 

  • How the best firms approach measurement in marketing
  • What the future standards of marketing metrics might look like
  • How digital technology advancements will affect the way marketing teams function

 

You can find out more about the burgeoning impact of Big Data by downloading our infographic from the event, which is packed full of insight and stats: get it here.

 

Booth Operators

 

The Vuture exhibit was located at Booth #208, where visitors had the chance to demo our world-leading marketing technology to:

 

  • Learn about the value of adopting marketing automation for their firm
  • Explore the automation features available within the Vuture platform
  • Ask us anything about marketing technology for legal marketers

 

Guests were also treated to a sweet surprise or two, and one lucky entrant into our raffle won a $150 American Express Gift Card. Once the winner has spent all their hard-won Benjamins, the Vuture-branded prize can be topped up – potentially making it theirs to own forever (or until its expiry date, whichever comes first...).

 

Event horizon

 

There are further Vuture events on the horizon, so keep an eye on this blog to find out where and when they'll be happening.

 

Find out how to turn your organisations data into into a competitive advantage.

 

Download the infographic here.

By Adam Deakin, April 2017