The three-day event was a must-see for legal marketers, and we were there in both an exhibiting and a presenting capacity, with Vuture CEO David Brady kicking off proceedings on Tuesday morning with the day’s opening breakout session: ‘From Mad Men to Math Men’.
David explored why the rise of digital is making data the new imperative, and was joined by a panel of experts that included Erin Meszaros (Chief Business Development & Client Service Officer, Eversheds Sutherland) and Jeff Berardi (CMO, K&L Gates) to discuss:
You can find out more about the burgeoning impact of Big Data by downloading our infographic from the event, which is packed full of insight and stats: get it here.
The Vuture exhibit was located at Booth #208, where visitors had the chance to demo our world-leading marketing technology to:
Guests were also treated to a sweet surprise or two, and one lucky entrant into our raffle won a $150 American Express Gift Card. Once the winner has spent all their hard-won Benjamins, the Vuture-branded prize can be topped up – potentially making it theirs to own forever (or until its expiry date, whichever comes first...).
There are further Vuture events on the horizon, so keep an eye on this blog to find out where and when they'll be happening.